Privacy policy

Privacy Policy – LAYA | The Dress Edit

This Privacy Policy describes how LAYA | The Dress Edit, an independent online fashion brand operating from Ukraine, collects, uses, and protects your personal information when you visit or make a purchase from our website.

By using our website, you agree to the practices described in this policy.

1. Information We Collect

We may collect personal information when you:

• Create an account
• Place an order
• Subscribe to newsletters
• Contact customer support
• Use our website or interact with our services

Collected information may include:

• Full name
• Email address
• Phone number
• Shipping and billing address
• Order and payment information
• Device, browser, and usage data
• Any information you voluntarily provide

2. How We Use Your Information

We use your information to:

• Process and fulfill orders
• Communicate about orders and support requests
• Provide customer service
• Improve website performance and user experience
• Send service or marketing communications (if you opt in)
• Prevent fraud and abuse

3. Cookies & Tracking Technologies

We use cookies, pixels, and similar technologies to operate and improve our website.

These may include:

• Shopify analytics tools
• Google Analytics
• Advertising pixels from Google and YouTube

These technologies help us understand site usage and measure advertising effectiveness.

You can control cookies through your browser settings.

4. Third-Party Services

We may share necessary data with trusted third-party service providers, including:

• Payment processors
• Shipping and logistics partners
• Analytics providers
• Marketing and advertising platforms

We do not sell your personal data.

Third-party providers process data only as needed to perform their services.

5. Data Retention

We retain personal information as long as necessary to:

• Complete transactions
• Provide customer support
• Meet legal and accounting requirements
• Improve our services

6. Your Rights

Depending on your location, you may have the right to:

• Access your personal data
• Request correction or deletion
• Object to certain processing
• Withdraw marketing consent

Requests can be submitted by email.

7. Data Security

We use appropriate technical and organizational measures to protect your information. However, no internet transmission method is completely secure.

8. International Customers

We serve customers worldwide. Your information may be processed by service providers in different countries strictly for order fulfillment and service operation purposes.

9. Contact

For privacy-related questions or requests, contact:

hello@layastyle.com